If you asked your team to pitch you your own MSP Services and business, what would they say? Would it be the same across all departments? Time to explore the transformative power of ensuring that every member of your team, not just sales representatives, are adept at articulating your MSP’s services and value proposition in clear and compelling terms.
Join George Smith and Taher Hamid as they cover 5 best practices that MSPs can implement:
1. The Non-technical verbiage pitch
2. Leveraging meaningful keywords
3. Using catchy stories or examples
4. How employees can carry the new contact from the pitch/story into a new lead for the company
5. Empowering employees to promote lead generation activities (every e-mail, every phone call, every LinkedIn like is marketing for the company)
As Head of Community & Strategic Partnerships at Augmentt, George’s role is to oversee many different aspects of Augmentt’s programs including Community, Events, Distributors, Vendor Partnerships and Strategic Alliances, all with the goal of helping our partners grow. George is a cybersecurity specialist who is instrumental in enhancing Augmentt’s corporate development.
Taher is passionate about educating the MSP community on good marketing. Most MSPs are great in the technical and operations side of the business, but lack in marketing and sales. Taher created MSP Camp to provide comprehensive strategy guides, full campaigns, templates, and courses to MSPs to help them get their marketing to deliver leads… not just invoices. He serves as the President and has a team of 3 helping him create resources and campaigns to help his peers grow!
The growth of MSP Camp has led him to invest additional time and resources in making the best marketing resource he can and is adding new content and marketing campaigns monthly. January 1, 2024, he officially left the MSP he helped build to focus on MSP Camp full-time.
He also hosts the No Fluff MSP Marketing podcast which is currently the highest-rated MSP Marketing podcast on Spotify and Apple Podcasts. He has hundreds of daily listeners. It’s been an incredibly fun and fulfilling project to help his audience around the world!
